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Thursday, August 23 • 6:00pm - 8:00pm
Have we hit peak infographics?

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Over the last decade infographics have become a core part of the news, policy and research communications armoury. Now it seems as if every article or report must have an infographic summary to be reproduced online and in presentations and re-tweeted ad nauseam. Interactive data tools have become more and more prevalent. But are we becoming jaded with a graphic style dominated by stick figures and icons? Are we guilty of oversimplifying complex ideas and underestimating our audiences? Are infographics nearing the end of their useful life or have we just seen too many bad ones? Do interactive data tools really draw big audiences and justify the money spent on them? Can we recapture a sense of excitement, originality and, above all, usefulness in our data visualisations?

avatar for Sonia Jalfin

Sonia Jalfin

Directora, Sociopúblico
Sonia founded and now directs Sociopúblico, a communications studio for complex ideas that works with organizations that are solving some of today’s biggest challenges. She holds a degree in Sociology (Hons.) from the University of Buenos Aires and a MSc in Media and Communications... Read More →

Thursday August 23, 2018 6:00pm - 8:00pm GMT-03
Gran Sala